Visual merchandising is at the heart of retail design - the fine art of persuasion. Window dressing is now only a small part of display and visual merchandising, which encompasses the in-store 3D environment, graphics, audiovisual media and point-of-purchase material - all the way to the store as total embodiment of the brand.
From an icicle window display made of resin to bespoke acid-colored glass shelving; from one small figurine as a display to actors playing football in "live windows," visual merchandising is always breaking new molds in style, lighting and use of materials.
By contrasting different international approaches to visual merchandising, this industry insider's view reveals the disparate ways in which retailers chase and stimulate that elusive X-factor that pushes customers towards a purchase: Retail Desire.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Book by Johnny Tucker
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Da: Better World Books Ltd, Dunfermline, Regno Unito
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo GRP63618588
Quantità: 1 disponibili
Da: Better World Books Ltd, Dunfermline, Regno Unito
Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo GRP97622888
Quantità: 1 disponibili
Da: Books From California, Simi Valley, CA, U.S.A.
Hardcover. Condizione: Very Good. Codice articolo mon0002937762
Quantità: 1 disponibili
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-C-046-02306
Quantità: 4 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9782880467296. Codice articolo 9529193
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:2880467292. Codice articolo 9258121
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9782880467296. Codice articolo 8664374
Quantità: 1 disponibili
Da: Mooney's bookstore, Den Helder, Paesi Bassi
Condizione: Very Good. Codice articolo DDFB07E34E025A1
Quantità: 1 disponibili
Da: MULTI BOOK, Cerreto Laziale, RM, Italia
Condizione: Molto buono (Very Good). 9782880467296 Molto buono (Very Good) . Codice articolo 0000000018234
Quantità: 1 disponibili