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Color Management shows how to implement color as a practical form of problem solving. It is a consolidated resource, arming designers with an understanding of how to communicate with and manage color in all its aspects and applications; subtractive and additive; pigment, CMYK and RGB; 2-D and 3-D; still and motion. Sensitivity of pigments to light and air and the stability of inks are also detailed, as is the human factor, through issues of color legibility and the physical and psychological effects of color. In its depth and breadth, it is a unique body of information.
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Informazioni sull'autore
John Drew is Associate Professor at California State University, and has taught at The University of Utah and Virginia Commonwealth University in the graphic design and visual communications areas. Sarah Meyer is an Assistant Professor at California State Polytechnic University, Pomona, and a practicing graphic designer with her own business (Kinitex: Graphic Communications). They are the co-authors of Color Management for Packaging and Color Management for Logos.
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Color Management A Comprehensi
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Color Management : A Comprehensive Guide for Graphic Designers
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Color Management: A Comprehensive Guide for Graphic Designers
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Color Management: A Comprehensive Guide for Graphic Designers
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Paperback. Condizione: Good. he information age has created unparalleled opportunities for graphic designers to showcase their work across a variety of media. However, digital technology has often denied access to the deep colour expertise that has been developed by generations of artists and designers working with physical media. Color Management is a unique, one-stop resource for designers and graphic artists in every field of visual communication, whether they are working in print, interactive, environmental, or web-based design. The book explains all the technical issues that are relevant to communicating with colour, in two-dimensional and three-dimensional environments, and in still and moving images.This books arms designers with the in-depth technical information they need about colour theory, colour systems, mixing, removal, pigments, inks, papers, and printing, and explains how human beings perceive and react to colour in every aspect of their daily lives. By unlocking expertise and demystifying theory, this book opens the door to new and bold uses of colour that communicate and entertain. Codice articolo CIN2888930188G
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Color Management : A Comprehensive Guide for Graphic Designers
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Color Management: A Comprehensive Guide for Graphic Designers
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