Visual Research: An Introduction to Research Methodologies: an introduction to research methodologies in graphic design - Brossura

Noble, Ian; Bestley, Russell

Brossura

ISBN 10: 2940373205 ISBN 13: 9782940373208

Casa editrice: Ava Pub Sa, 2004

Riassunto

Explains the key terms and theories that underlie design research; examining the importance of audience, communication theory, semiotics and semantics. Features a range of case studies which demonstrate how the use of rigorous research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.

Su questo libro

Recensione

A rigorous book of theory unable to restrain itself from showing practical examples, combining elegant prose with full-page visuals. -- Label, (Italian Style Magazine),Luca Ballarini Summer 2005

This book clearly presents research methods used in visual communication that will serve both students and professionals. --Sherry Blankenship, ICOGARDA Magazine USA, May 05

L'autore

Ian Noble is currently director of research and postgraduate programs within the School of Graphic Design at the London College of Communication. He has worked professionally as an editorial designer and as an educator and design writer. Russell Bestley is a senior lecturer at the London College of Communication. His work has been primarily concerned with research through education and practice. He has recently completed a PhD on the second generation of UK punk and graphic design.

Dettagli dell?edizione

• Editore: Ava Pub Sa
• Data di pubblicazione: 2004
• ISBN 10: 2940373205
• ISBN 13: 9782940373208
• Rilegatura: Copertina flessibile
• Lingua: Inglese
• Numero edizione: 1
• Numero di pagine: 192