The Fundamentals of Creative Design - Brossura

Ambrose, Gavin; Harris, Paul

Brossura

ISBN 10: 2940373477 ISBN 13: 9782940373475

Casa editrice: Ava Pub Sa, 2003

Riassunto

Discusses the creative process in terms of brief, process and result. Each process is accompanied by detailed diagrammatic explanation, associated theories, and historical context. The text is supported by case studies from contemporary designers and practitioners, with insights from the creatives involved. Creative design, the book argues, is in something of a golden period. With so much design vying for consumers' attention, getting noticed in the visual morass and quickly creating a good impression is becoming increasingly difficult. This book provides a solid grasp of the creative design fundamentals that are necessary to produce effective and eye-catching designs.

Su questo libro

L'autore:

Gavin Ambrose is a practising graphic designer whose client base includes the arts sector, galleries, publishers and advertising agencies. He has written and designed several books on graphic design, branding and packaging. Paul Harris studied at the London College of Communication and has gone on to become a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic, including style bible Dazed & Confused.

Product Description:

Book by Ambrose Gavin Harris Paul

Su questa edizione

• Editore: Ava Pub Sa
• Data di pubblicazione: 2003
• ISBN 10: 2940373477
• ISBN 13: 9782940373475
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 176