The Drivers of Wearable Device Usage: Practice and Perspectives - Rilegato

 
9783319303741: The Drivers of Wearable Device Usage: Practice and Perspectives
Rilegato
ISBN 10: 3319303740 ISBN 13: 9783319303741
Casa editrice: Springer Nature, 2016

Sinossi

Thisbook collects multiple research articles studying the factors influencing wearabledevice usage. Based on multiple empirical studies, which research differentkinds of wearable devices such as smartwatches, activity trackers, andsmartglasses, potential drivers of wearable device usage are identified andevaluated. Overall, the book provides novel and important insights for bothpractitioners and academics, highlights their various practical implicationsfor the development and marketing of wearable devices and offers outlooks onfurther research directions.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull?autore

Claus-Peter H. Ernst is a professor of information systems and business administration in Frankfurt am Main. He obtained his PhD in business administration at Johannes Gutenberg University Mainz, Germany under the supervision of Prof. Dr. Franz Rothlauf.

Dalla quarta di copertina

This book collects multiple research articles studying the factors influencing wearable device usage. Based on multiple empirical studies, which research different kinds of wearable devices such as smartwatches, activity trackers, and smartglasses, potential drivers of wearable device usage are identified and evaluated. Overall, the book provides novel and important insights for both practitioners and academics, highlights their various practical implications for the development and marketing of wearable devices and offers outlooks on further research directions.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Springer Nature
Data di pubblicazione
2016
Lingua
Inglese
ISBN 10 
3319303740
ISBN 13 
9783319303741
Rilegatura
Copertina rigida
Numero edizione
1
Numero di pagine
68
Redattore
Ernst Claus-peter H.
Contatto del produttore
non disponibile
Persona responsabile
CMN Printpool Inh. Mathis Neumann
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Hamburg
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Altre edizioni note dello stesso titolo

9783319807935: The Drivers of Wearable Device Usage: Practice and Perspectives

Edizione in evidenza

ISBN 10:  3319807935 ISBN 13:  9783319807935
Casa editrice: Springer, 2018
Brossura