Leveraging Knowledge Communication for Innovation: Framework, Methods And Applications of Social Network Analysis in Research And Development: 3189 - Brossura

Muller-Prothmann, Tobias

 
9783631551653: Leveraging Knowledge Communication for Innovation: Framework, Methods And Applications of Social Network Analysis in Research And Development: 3189
Brossura
ISBN 10: 3631551657 ISBN 13: 9783631551653
Casa editrice: Peter Lang Pub Inc, 2006

Sinossi

The paradigm of social network analysis (SNA) is widely recognized as a potential approach to analyze, evaluate, and influence communication processes. The author argues that SNA proves useful as a theoretical concept and as a practical tool for knowledge communication in research and development (R&D). The context of innovative knowledge generation in organizational R&D environments is introduced very broadly with reference to the existing literature. The pragmatic approach of networks is outlined as a powerful concept to grasp the social relationships between individuals as well as between social aggregates for conceptual and analytical purposes. Based on three case studies, methods of SNA are simplified and illustrated according to their basic steps to meet practical needs and show their usefulness for business practice. Moreover, the book provides examples for interventions and follow-up activities to improve processes of organizational knowledge communication based on SNA.

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Informazioni sull'autore

The Author : Tobias Müller-Prothmann studied sociology and political economics at the University of Heidelberg. From 2000 to 2005, he was a research associate at the Institute for Media and Communication Studies at the Free University of Berlin. He also worked as a freelance project manager, consultant, journalist, and as a lecturer at the Institute of Electronic Business, Berlin University of the Arts. In 2005, he obtained his Dr. phil. and joined a think tank as head of department for economic growth and innovation.

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Editore
Peter Lang Pub Inc
Data di pubblicazione
2006
Lingua
Inglese
ISBN 10 
3631551657
ISBN 13 
9783631551653
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
292
Contatto del produttore
non disponibile
Persona responsabile
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Germania

Altre edizioni note dello stesso titolo

9780820498898: Leveraging Knowledge Communication for Innovation: Framework, Methods, and Applications of Social Network Analysis in Research and Development

Edizione in evidenza

ISBN 10:  0820498890 ISBN 13:  9780820498898
Casa editrice: PETER LANG, 2007
Brossura