Articoli correlati a Digital Challenges and Strategies in a Post-Pandemic...
Sinossi
The Covid-19 pandemic has not only affected the health and life of people around the
world but also many areas such as the economy, the way of doing business, working
life, the education sector, the urban life, and consumer consumption habits. Digital
technologies and solutions also played an important role in the changes brought about
by the pandemic. Digitization has brought its own challenges in this context. Being
aware of this issue, Turkish-German University (TGU) hosted a conference on “Digital
Challenges and Strategies in a Post-Pandemic World” in cooperation with Bielefeld
University of Applied Sciences in Istanbul. The conference offered a platform for academicians
as well as practitioners to discuss the current issues related to new digital
applications, the impact of digitization, digital challenges, and necessary measures, as
well as strategies to overcome these challenges in a post-pandemic world. The academic
papers presented in the conference constitute the chapters of this book.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull?autore
Ela Sibel Bayrak Meydanoglu is a full professor of marketing at Turkish-German University
in Istanbul. Her research areas are digital marketing and digital transformation.
Dilek Zamantili Nayir is a management scholar at Turkish German University. She
published in the Journal of International Management, the Journal of Knowledge Management,
International Business Review.
Müge Klein is a professor for management at the Turkish-German University. She
received her Ph.D. degree from the Technical University of Karlsruhe. Her current
research area is digital transformation.
Riza Öztürk has been a professor for statistic and mathematic at UAS Bielefeld since
2007. Previously, he had held a high-ranking position in one of the largest german
telecommunication companies.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Digital Challenges and Strategies in a Post-Pandemic World
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Digital Challenges and Strategies in a Post-Pandemic World
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The Covid-19 pandemic has not only affected the health and life of people around theworld but also many areas such as the economy, the way of doing business, workinglife, the education sector, the urban life, and consumer consumption habits. Digitaltechnologies and solutions also played an important role in the changes brought aboutby the pandemic. Digitization has brought its own challenges in this context. Beingaware of this issue, Turkish-German University (TGU) hosted a conference on ¿DigitalChallenges and Strategies in a Post-Pandemic World¿ in cooperation with BielefeldUniversity of Applied Sciences in Istanbul. The conference offered a platform for academiciansas well as practitioners to discuss the current issues related to new digitalapplications, the impact of digitization, digital challenges, and necessary measures, aswell as strategies to overcome these challenges in a post-pandemic world. The academicpapers presented in the conference constitute the chapters of this book. 312 pp. Englisch. Codice articolo 9783631864067
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Digital Challenges and Strategies in a Post-Pandemic World
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Peter Lang GmbH, Internationaler Verlag der Wissenschaften, 2022
ISBN 10: 363186406X
ISBN 13: 9783631864067
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Kartoniert / Broschiert. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Über den AutorrnrnEla Sibel Bayrak Meydanoglu is a full professor of marketing at Turkish-German Universityin Istanbul. Her research areas are digital marketing and digital transformation.nDilek Zamantili Nayir is a managemen. Codice articolo 660369152
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