Alongside technology, design is the key criterion that decides whether or not a car is regarded as attractive. Throughout its history (and prehistory), Audi AG has always understood how to strike the right balance between these poles. The results have been so harmonious that models bearing the four interlocking rings have always been among the most sought-after cars on the planet. The current automobile design with the single-frame radiator grille is a perfect example of the well-conceived, consistent approach to this model family. The ever-increasing sales figures enjoyed by Audi worldwide are a testament to the value that good, minimalist design has gained in everyday life. It is thus hard to think of a better time to publish the standard reference work on this subject. Over two volumes, Prof. Othmar Wickenheiser, who specialises in the development of car design, explains and analyses the Audi aesthetic in all its aspects. When describing the work of automobile designers, he has the uncanny knack of explaining complex matters using crystal-clear examples, also drawing attention to details that might otherwise go unnoticed.The past, present and future of the marque are seamlessly linked into a fascinating masterpiece that is sure to please a wide audience, not just the fans of Audi design.
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Prof. Dr. Othmar Wickenheiser, geboren 1962, ist Automobildesigner, seit 1996 Professor für Transportation Design an der Hochschule München sowie Fachkommentator für Automobildesign im Deutschen Fernsehen und mehrfach ausgezeichneter Fachbuchautor. Nach dem Studium des Maschinenbaus und des Transportation Designs war der Absolvent des Art Center College of Design (USA) zunächst in Japan und danach bei Audi als Exterieur-Designer und Kulturbeauftragter tätig. Er verfügt darüber hinaus über internationale Lehrerfahrung, u.a. als Gastprofessor, an renommierten Universitäten und promovierte über die Automobil-Designgeschichte.
Mit dem Standardwerk „Audi Design - Automobilgestaltung von 1965 bis zur Gegenwart“ hat der Experte für Automobildesign 2005 die Marke mit ihrer überzeugenden Designentwicklung umfassend analysiert und dieses Portrait in einem zweiten Band bis 2014 fortgeführt.
Sein gemeinsam mit Dr. Swantje Kuhfuss-Wickenheiser publiziertes Buch „CAR DESIGN STUDIES – Kooperationsprojekte mit Deutschlands Automobil Design Studios“ erhielt den Autobuch-Preis 2009 in der Kategorie „Design“ des Motor Presse Clubs. Ein Jahr danach wurde ihm die Auszeichnung "Design Buch des Jahres" für die Veröffentlichung "Mini Design - Past Present Future" zu teil. Er gehört dem Roster of Experts des International Council of Industrial Designers und ist Stiftungsmitglied des German Design Council.
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hardcover. Condizione: Good. Beautiful 2-volume hardcover book set with slipcase. Both Hardcover books are in excellent condition. Clean throughout (no highlighting or other markings), strong binding, very little to no visible wear. Slipcase looks good as well, but does show some light indentations (as though someone were using it as a surface to write on). Both books would be NM, case VG. More photos on request. Tulsa's largest used bookstore. Located on South Mingo Road since 1991. No-hassle return policy if not completely satisfied. Codice articolo mon0000368863
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Condizione: Very Good. ** Complete 2-Volume Slipcased Set **; VG++/VG++ in a Good+ slipcase; Hardcover; Both volumes are in close to new condition; Covers are unmarked with "straight" edge-corners; Unblemished textblock edges; Pages in both volumes are all bright and unmarked; Bindings are tight with straight spines; Clean slipcase with moderate edgewear; This book set will be shipped in a sturdy cardboard box with foam padding; Extra-Large Format (Folio, 12.75" - 14" tall); Heavy (10.7 lbs); Silver/gray covers with car photos and titles in white and gray lettering, housed in a matching slipcase; 2016, Delius Klasing Verlag GMbH Publishing; 636 pages; "Audi Design: Evolution of Form," by Othmar Wickenheiser. Codice articolo SKU-1264AA00909244
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Hardcover. Condizione: new. Excellent Condition.Excels in customer satisfaction, prompt replies, and quality checks. Codice articolo Scanned3768837823
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