Advertising and Design: Interdisciplinary Perspectives on a Cultural Field - Brossura

Beate Flath; Eva Klein

Brossura

ISBN 10: 3837623483 ISBN 13: 9783837623482

Casa editrice: Transcript Verlag, 2014

Riassunto

The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien.

Su questo libro

Informazioni sull'autore

Beate Flath (Dr.) is Assistant Professor at the Department of Musicology, University of Graz. Her research focuses on sound in mass-media and on the intersection of aesthetics and economy-related aspects of music.

Eva Klein (Dr.) works at the Department of Art History, University of Graz. Her research interests focus on modern art, design and advertising.

Dettagli dell'edizione

• Editore: Transcript Verlag
• Data di pubblicazione: 2014
• Lingua: Inglese
• ISBN 10: 3837623483
• ISBN 13: 9783837623482
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 232
• Contatto del produttore: non disponibile
• Persona responsabile: Buchpark GmbH; gpsr@buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Germania