Articoli correlati a Copy Paste: How Advertising Recycles Ideas
Sinossi
Taking a second look at advertising campaigns: revealing reproductions, trumpeting creativity, and inspiring all to look just a little closer. Books about advertising are supposed to be a source of inspiration, yet here is one that takes the opposite tack. Not that the dozens of adverts compiled here are bad—au contraire. They have been presented at major industry conferences and some have even won awards—but because many of them are, knowingly or not, reproductions. Whether that is the result of deliberate plagiarism or unlucky coincidence remains an open question. You are free to judge for yourself.
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Informazioni sull?autore
For nearly 20 years, JOE LA POMPE has pursued a passion for uncovering identical adverts. Working undercover, today he is the world’s best known "copycat hunter". The French blogger is followed by advertisers from around the world, who love his revelations. Until he catches them, that is. Copy Paste, his third book, campaigns for more creativity. You will have to read it at least twice.
Dalla quarta di copertina
Taking a second look at advertising campaigns: revealing reproductions, trumpeting creativity, and inspiring all to look just a little closer.
Books about advertising are supposed to be a source of inspiration, yet here is one that takes the opposite tack. Not that the dozens of adverts compiled here are bad - au contraire. They have been presented at major industry conferences and some have even won awards -but because many of them are, knowingly or not, reproductions. Whether that is the result of deliberate plagiarism or unlucky coincidence remains an open question. You are free to judge for yourself.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Condizioni: molto buonoGut/Very good: Buch bzw. Schutzumschlag...
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Risultati della ricerca per Copy Paste: How Advertising Recycles Ideas
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Joe la Pompe Copy Paste
Editore:
DIE GESTALTEN VERLAG, 2016
ISBN 10: 3899556909
ISBN 13: 9783899556902
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Da: medimops, Berlin, Germania
Valutazione del venditore 5 su 5 stelle
Condizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Codice articolo M03899556909-V
Quantità: 1 disponibili
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Copy Paste: How Advertising Recycles Ideas
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
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Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR010406334
Quantità: 1 disponibili
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Copy Paste: How Advertising Recycles Ideas
Da: Solibri, Epone, Francia
Valutazione del venditore 4 su 5 stelle
Condizione: as new. couverture cartonnée, petit format , comme neuf état. Sous blister Blister légèrement déchiré. 4151110 - Copy Paste: How Advertising Recycles Ideas, La Pompe, Joe, Gestalten, 2016. Codice articolo 4151110
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Copy paste : how advertising recycles ideas. Joe la Pompe ; texts ba Joe la Pompe, Jérôme Rudoni and Mark Tungate,
Editore:
Berlin : Gestalten July 2016., 2016
ISBN 10: 3899556909
ISBN 13: 9783899556902
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Da: nika-books, art & crafts GbR, Nordwestuckermark-Fürstenwerder, NWUM, Germania
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4°, gebundene Ausgabe, 223 Seiten, Das Buch ist in einem sehr guten Zustand. Als Geschenk geeignet. 9783899556902 Sprache: Englisch Gewicht in Gramm: 1418. Codice articolo 86283
Quantità: 2 disponibili
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Copy Paste
Da: moluna, Greven, Germania
Valutazione del venditore 4 su 5 stelle
Gebunden. Condizione: New. Taking a second look at advertising campaigns: revealing reproductions, trumpeting creativity, and inspiring all to look just a little closer.Books about advertising are supposed to be a source of inspiration, yet here is one that takes the opposite tack. N. Codice articolo 122061131
Quantità: 5 disponibili
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Copy Paste : How Advertising Recycles Ideas
Editore:
Die Gestalten Verlag Aug 2016, 2016
ISBN 10: 3899556909
ISBN 13: 9783899556902
Nuovo
Rilegato
Da: AHA-BUCH GmbH, Einbeck, Germania
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Buch. Condizione: Neu. Neuware - Taking a second look at advertising campaigns: revealing reproductions, trumpeting creativity, and inspiring all to look just a little closer.Books about advertising are supposed to be a source of inspiration, yet here is one that takes the opposite tack. Not that the dozens of adverts compiled here are bad -au contraire. They have been presented at major industry conferences and some have even won awards -but because many of them are, knowingly or not, reproductions. Whether that is the result of deliberate plagiarism or unlucky coincidence remains an open question. You are free to judge for yourself. Codice articolo 9783899556902
Quantità: 2 disponibili
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Copy Paste: How Advertising Recycles Ideas
Da: Gallix, Gif sur Yvette, Francia
Valutazione del venditore 5 su 5 stelle
Condizione: Neuf. Codice articolo 9783899556902
Quantità: 1 disponibili
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Copy Paste: How Advertising Recycles Ideas
Da: Revaluation Books, Exeter, Regno Unito
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Hardcover. Condizione: Brand New. bilingual edition. 223 pages. 11.75x9.25x1.00 inches. In Stock. Codice articolo zk3899556909
Quantità: 1 disponibili
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Copy Paste: How Advertising Recycles Ideas
Da: Toscana Books, AUSTIN, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: new. Excellent Condition.Excels in customer satisfaction, prompt replies, and quality checks. Codice articolo Scanned3899556909
Quantità: 1 disponibili
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Copy Paste (Hardcover)
Editore:
Die Gestalten Verlag, Berlin, 2016
ISBN 10: 3899556909
ISBN 13: 9783899556902
Nuovo
Rilegato
Da: CitiRetail, Stevenage, Regno Unito
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: new. Hardcover. Taking a second look at advertising campaigns: revealing reproductions, trumpeting creativity, and inspiring all to look just a little closer. Books about advertising are supposed to be a source of inspiration, yet here is one that takes the opposite tack. Not that the dozens of adverts compiled here are bad--au contraire. They have been presented at major industry conferences and some have even won awards--but because many of them are, knowingly or not, reproductions. Whether that is the result of deliberate plagiarism or unlucky coincidence remains an open question. You are free to judge for yourself. Hidden behind a mask and wearing a cloak of creative curiosity, Joe la Pompe unmasks copycat advertising campaigns and inspires us all to take a closer look. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Codice articolo 9783899556902
Quantità: 1 disponibili