Articoli correlati a Design With Purpose: Buildings that Reflect the Identity...

Design With Purpose: Buildings that Reflect the Identity of Major Brands - Brossura

Castillo Gutiérrez, Bryan Amaru; Domínguez Garay, María Isabel

 
9786203288698: Design With Purpose: Buildings that Reflect the Identity of Major Brands
Brossura
ISBN 10: 6203288691 ISBN 13: 9786203288698
Casa editrice: Our Knowledge Publishing, 2025

Sinossi

The book "Design With Purpose: Buildings that Reflect the Identity of Major Brands" explores how global companies use architecture as a strategic tool to express their identity and values. Featuring iconic cases such as Apple, Google, and Starbucks, it analyzes how built spaces can be vehicles for emotionally connecting with employees, customers, and communities. Through six chapters, it covers topics such as the relationship between design and brand, the use of sustainable materials, cultural adaptation, and future trends in corporate architecture. It also highlights examples of iconic buildings that integrate innovation, sustainability and local culture, showing how architectural design can positively impact public perception, user experience and the environmental responsibility of brands. The book is intended for architects, designers, entrepreneurs and branding specialists interested in understanding how architecture can be a bridge between corporate identity and global culture.

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Editore
Our Knowledge Publishing
Data di pubblicazione
2025
Lingua
Inglese
ISBN 10 
6203288691
ISBN 13 
9786203288698
Rilegatura
Copertina flessibile
Numero di pagine
72
Contatto del produttore
non disponibile
Persona responsabile
non disponibile