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Strategic Management: Concepts and Cases (12th edition of the original book)(Chinese Edition)
Da: liu xing, Nanjing, JS, Cina
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paperback. Condizione: New. Language:Chinese.Paperback. Pub Date: 2021-09-01 Pages: 432 Publisher: Machinery Industry Press This book is a strategic management textbook popular among teachers. students and business people on the market. It tries to help students understand two aspects of business management. Basic question: What is the source of a company's competitive advantage. and how the company can obtain sustained competitive advantage.?The book emphasizes the integrity and relevance of concepts in teaching method. Codice articolo NW000407
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