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Advertising: Principles and Practice (7th Edition) (Business Administration classic marketing textbook series) (Ministry of Education. University Business Administration Education Steering Committee bilingual education(Chinese Edition)
ISBN 10: 7300106595
ISBN 13: 9787300106595
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paperback
Da: liu xing, Nanjing, JS, Cina
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paperback. Condizione: New. Language:Chinese.English.Paperback. Pages Number: 0 Publisher: China Renmin University Press Pub. Date :2009-10-01. Advertising: Principles and Practice (7th Edition) Advertising is a classic textbook. book the main line to the effectiveness of advertising. innovative way to establish the advertising effectiveness of multi-faceted model of effective advertising for a new mechanism to explain this book has inherited the classic advertising campaign ideas about advertising and media strategy pl. Codice articolo K22302
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