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Customer relationship management theory and software(Chinese Edition)
Editore:
Zhejiang University Pub. Date :2008-01-01 version 1, 2000
ISBN 10: 7308038513
ISBN 13: 9787308038515
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Da: liu xing, Nanjing, JS, Cina
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paperback. Condizione: New. Paperback. Pub Date: 2004 Pages: 288 Language: English Publisher: Zhejiang University Press customer relationship management theory and software involved in the CRM basic theory and implementation of the four-part CRM software. CRM technology and CRM. Customer relationship management CRM basic theoretical part of the system presents the customer life cycle theory. customer value recognition theory and customer loyalty nurture theory three theories. the part of the cohesion editor Chen Minglia. Codice articolo CB019660
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