Development Report of Chinese Old Brand Enterprises No.1 (2011) (Chinese Edition) - Brossura

Zhang Ji Jiao

Brossura

ISBN 10: 7509726956 ISBN 13: 9787509726952

Casa editrice: Social Science Academic Press, 2011

Riassunto

How can the time-honored brands advance with the times? Referring to the development of time-honored brands from 2008 to 2010, this book analyzes the advantages and disadvantages of time-honored brands from the perspective of competitive power,social responsibility, technical innovation and firm management,etc. The book also put forwards valuable suggestions for futher development of those brands.

Dettagli dell'edizione

• Editore: Social Science Academic Press
• Data di pubblicazione: 2011
• Lingua: Cinese
• ISBN 10: 7509726956
• ISBN 13: 9787509726952
• Rilegatura: Paperback
• Numero di pagine: 199
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile