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A study on the mechanism of technological innovation's impact on corporate performance from the perspective of brand competitiveness(Chinese Edition)
ISBN 10: 7522328799
ISBN 13: 9787522328799
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Da: liu xing, Nanjing, JS, Cina
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paperback. Condizione: New. Language:Chinese.Paperback.Pub Date:2024-02 Pages:228 Publisher:China Finance and Economics Publishing House The comprehensive theoretical analysis and empirical tests of this book found that the technological innovation of enterprises can significantly improve corporate performance. Its internal mechanism has both direct impact and the mediating effect of improving brand value. This research result shows that technological innovation not only has a direct promoting effect on corporate perfor. Codice articolo DS039583
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