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Inspiration (Nike Chief Marketing Officers Creative Course: From Intern to Chief Marketing Officer. Telling About Nikes Well-known Marketing Campaign)(Chinese Edition)
ISBN 10: 7572614760
ISBN 13: 9787572614767
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paperback
Da: liu xing, Nanjing, JS, Cina
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paperback. Condizione: New. Language:Chinese.Paperback. Pub Date: 2024-01 Publisher: Hunan Literature and Art Publishing House In the book Inspiration. Nike's former chief marketing officer Hoffman shared the creative experience gained from working at Nike for nearly thirty years. This book is a paean to creativity and a call for brand builders to rediscover the human element and build bonds with consumers. During his 27-year career at Nike. Hoffman worked his way from intern to chief marketing officer. leading the team. Codice articolo NM004455
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