Disruptive Selling: A New Approach to Sales, Marketing and Customer Service - Brossura

Maes, Patrick

Brossura

ISBN 10: 9401435170 ISBN 13: 9789401435178

Casa editrice: Lanoo Books, 2016

Riassunto

The birth of a new era in sales

Su questo libro

Informazioni sull'autore

Patrick Maes is founding partner of CPI, specialized in the organization and optimization of commercial approaches. He is a guest lecturer at various business schools and an inspirational speaker on disruptive commercial strategy at international seminars and congresses.

Dalla quarta di copertina

The birth of a new era in sales The heyday of the classic sales force is over. Customers lead mobile and online lives and consider sales visits intrusive and a waste of their precious time. Successful companies use disruptive concepts to engage with the empowered customer. Sales, marketing and customer service need to be overhauled. Marketing automation and CRM tools have become key to survival. Disruptive Selling helps companies to transform to the new age of selling. This is a book for directors, managers and entrepreneurs. You'll need a blank sheet of paper: a fresh start to keep up with the new realities of today. You owe it to yourself and to your customers. There is no excuse for being boring.

Dettagli dell'edizione

• Editore: Lanoo Books
• Data di pubblicazione: 2016
• Lingua: Inglese
• ISBN 10: 9401435170
• ISBN 13: 9789401435178
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 221
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile