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This comprehensive text offers a unified approach to research methodology in business administration, blending theoretical foundations with practical applications. Designed for students, scholars, and practitioners, it covers core topics including research design, problem formulation, qualitative and quantitative analysis, sampling techniques, data collection, and report writing. Incorporating real-world business case studies and modern tools such as AI-driven data analysis, this book equips readers with essential skills to master research in today's dynamic business environments
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Research Methodology
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Paperback. Condizione: new. Paperback. This comprehensive text offers a unified approach to research methodology in business administration, blending theoretical foundations with practical applications. Designed for students, scholars, and practitioners, it covers core topics including research design, problem formulation, qualitative and quantitative analysis, sampling techniques, data collection, and report writing. Incorporating real-world business case studies and modern tools such as AI-driven data analysis, this book equips readers with essential skills to master research in today's dynamic business environments This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9798267998253
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Paperback. Condizione: new. Paperback. This comprehensive text offers a unified approach to research methodology in business administration, blending theoretical foundations with practical applications. Designed for students, scholars, and practitioners, it covers core topics including research design, problem formulation, qualitative and quantitative analysis, sampling techniques, data collection, and report writing. Incorporating real-world business case studies and modern tools such as AI-driven data analysis, this book equips readers with essential skills to master research in today's dynamic business environments This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Codice articolo 9798267998253
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Research Methodology
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