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"This book analyzes the critical role of research in advancing knowledge and solving complex business problems"-- Provided by publisher.
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Approaches and Applications of Business Research Methods
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Taschenbuch. Condizione: Neu. Approaches and Applications of Business Research Methods | Syed Shah Alam (u. a.) | Taschenbuch | Englisch | 2025 | IGI Global | EAN 9798337323787 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. Codice articolo 133467076
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Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Business research methods are essential tools for organizations seeking to make informed decisions, solve problems, and gain a competitive edge in markets. These methods contain a range of approaches that guide the collection, analysis, and interpretation of business data. By employing various research strategies like surveys, case studies, experiments, and observational techniques, businesses can gain insight into consumer behavior, market trends, operational efficiency, and strategic performance. The applications of business research span from product development and customer satisfaction analysis to risk assessment and organizational change, highlighting its role in evidence-based management and strategic planning. Approaches and Applications of Business Research Methods explores the multifaceted world of business research, addressing the critical steps, methodologies, and technologies that underpin successful studies. It examines common problems faced by researchers, such as selecting appropriate methodologies, dealing with data complexities, and achieving publication success. This book covers topics such as data science, qualitative research, and social sciences, and is a useful resource for business owners, librarians, educators, academicians, researchers, and data scientists. Codice articolo 9798337323787
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