Articoli correlati a Designing for Need: The New Rules of Customer Experience...
Sinossi
Most CX advice assumes your job is to make customers feel something.
But in the world of banking, the goal is very different: help customers finish something.
Designing for Need introduces a sharp framework for modern financial services: separate WANT-to-do experiences from NEED-to-do ones—and stop borrowing playbooks from entertainment brands to solve task-based problems.
With an engineer’s eye for friction and a strategist’s sense for prioritization, author and financial CX expert Derek Corcoran connects behavior, process, and digital design into a single practical mandate: reduce effort, accelerate completion, and build trust through clarity.
Here, you’ll learn a language leaders can align on, a way to diagnose where “delight” is backfiring, and principles that translate directly into simpler journeys—without relying on gimmicks, jargon, or performative CX.
If you want a CX strategy your organization can actually execute—one that turns complexity into clarity and helps customers get in, get done, and get on with life—start here.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull'autore
Derek Corcoran (the Fintech Fanboy) is a customer experience leader in banking. Derek has spoken at conferences across the US, Europe, Australia, and the Middle East, and has been featured in outlets such as Forbes, American Banker, Breaking Banks Podcast, The Financial Brand, and Fintech Insider. A trained mathematician, Derek brings an analytical, behavior-informed approach to reducing friction in digital journeys, improving experiences for global institutions including Citibank, HSBC, and regional banks and credit unions.Derek is an Irishman who spent almost two decades in Australia and now lives in Colorado with his wife and two sons, enjoying the skiing, fishing and biking the state has to offer.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Risultati della ricerca per Designing for Need: The New Rules of Customer Experience...
Immagini fornite dal venditore
Designing for Need
Da: Rarewaves USA, HEBRON, KY, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: New. Codice articolo LU-9798950098048
Compra nuovo
EUR 16,22
Spedizione gratuita
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili
Foto dell'editore
Designing for Need (Paperback)
Print on DemandDa: Grand Eagle Retail, Bensenville, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: new. Paperback. Most CX advice assumes your job is to make customers feel something.But in the world of banking, the goal is very different: help customers finish something.Designing for Need introduces a sharp framework for modern financial services: separate WANT-to-do experiences from NEED-to-do ones-and stop borrowing playbooks from entertainment brands to solve task-based problems.With an engineer's eye for friction and a strategist's sense for prioritization, author and financial CX expert Derek Corcoran connects behavior, process, and digital design into a single practical mandate: reduce effort, accelerate completion, and build trust through clarity.Here, you'll learn a language leaders can align on, a way to diagnose where "delight" is backfiring, and principles that translate directly into simpler journeys-without relying on gimmicks, jargon, or performative CX.If you want a CX strategy your organization can actually execute-one that turns complexity into clarity and helps customers get in, get done, and get on with life-start here. Stop chasing empty delight and start prioritizing utility. This guide challenges financial leaders to ditch entertainment-style gimmicks in favor of streamlined, task-driven experiences that help users finish what they start. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9798950098048
Compra nuovo
EUR 16,23
Spedizione gratuita
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Designing for Need: The New Rules of Customer Experience in Banking
Da: California Books, Miami, FL, U.S.A.
Valutazione del venditore 4 su 5 stelle
Condizione: New. Codice articolo I-9798950098048
Compra nuovo
EUR 16,28
Spedizione gratuita
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili
Immagini fornite dal venditore
Designing for Need
Da: Rarewaves.com USA, London, LONDO, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: New. Codice articolo LU-9798950098048
Compra nuovo
EUR 17,83
Spedizione gratuita
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: Più di 20 disponibili
Foto dell'editore
Designing for Need
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
Valutazione del venditore 5 su 5 stelle
PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo L2-9798950098048
Compra nuovo
EUR 15,41
Spedizione EUR 4,84
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: Più di 20 disponibili
Immagini fornite dal venditore
Designing for Need : The New Rules of Customer Experience in Banking
Print on DemandDa: AHA-BUCH GmbH, Einbeck, Germania
Valutazione del venditore 5 su 5 stelle
Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Most CX advice assumes your job is to make customers feel something.But in the world of banking, the goal is very different: help customers finish something.Designing for Need introduces a sharp framework for modern financial services: separate WANT-to-do experiences from NEED-to-do ones-and stop borrowing playbooks from entertainment brands to solve task-based problems.With an engineer's eye for friction and a strategist's sense for prioritization, author and financial CX expert Derek Corcoran connects behavior, process, and digital design into a single practical mandate: reduce effort, accelerate completion, and build trust through clarity.Here, you'll learn a language leaders can align on, a way to diagnose where 'delight' is backfiring, and principles that translate directly into simpler journeys-without relying on gimmicks, jargon, or performative CX.If you want a CX strategy your organization can actually execute-one that turns complexity into clarity and helps customers get in, get done, and get on with life-start here. Codice articolo 9798950098048
Compra nuovo
EUR 20,09
Spedizione EUR 35,00
Spedito da Germania a U.S.A.
Spedito da Germania a U.S.A.
Quantità: 2 disponibili
Foto dell'editore
Designing for Need (Paperback)
Print on DemandDa: AussieBookSeller, Truganina, VIC, Australia
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: new. Paperback. Most CX advice assumes your job is to make customers feel something.But in the world of banking, the goal is very different: help customers finish something.Designing for Need introduces a sharp framework for modern financial services: separate WANT-to-do experiences from NEED-to-do ones-and stop borrowing playbooks from entertainment brands to solve task-based problems.With an engineer's eye for friction and a strategist's sense for prioritization, author and financial CX expert Derek Corcoran connects behavior, process, and digital design into a single practical mandate: reduce effort, accelerate completion, and build trust through clarity.Here, you'll learn a language leaders can align on, a way to diagnose where "delight" is backfiring, and principles that translate directly into simpler journeys-without relying on gimmicks, jargon, or performative CX.If you want a CX strategy your organization can actually execute-one that turns complexity into clarity and helps customers get in, get done, and get on with life-start here. Stop chasing empty delight and start prioritizing utility. This guide challenges financial leaders to ditch entertainment-style gimmicks in favor of streamlined, task-driven experiences that help users finish what they start. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Codice articolo 9798950098048
Compra nuovo
EUR 25,60
Spedizione EUR 32,48
Spedito da Australia a U.S.A.
Spedito da Australia a U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Designing for Need
Da: Rarewaves USA United, HEBRON, KY, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: New. Codice articolo LU-9798950098048
Compra nuovo
EUR 15,39
Spedizione EUR 43,89
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili
Foto dell'editore
Designing for Need (Paperback)
Print on DemandDa: CitiRetail, Stevenage, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: new. Paperback. Most CX advice assumes your job is to make customers feel something.But in the world of banking, the goal is very different: help customers finish something.Designing for Need introduces a sharp framework for modern financial services: separate WANT-to-do experiences from NEED-to-do ones-and stop borrowing playbooks from entertainment brands to solve task-based problems.With an engineer's eye for friction and a strategist's sense for prioritization, author and financial CX expert Derek Corcoran connects behavior, process, and digital design into a single practical mandate: reduce effort, accelerate completion, and build trust through clarity.Here, you'll learn a language leaders can align on, a way to diagnose where "delight" is backfiring, and principles that translate directly into simpler journeys-without relying on gimmicks, jargon, or performative CX.If you want a CX strategy your organization can actually execute-one that turns complexity into clarity and helps customers get in, get done, and get on with life-start here. Stop chasing empty delight and start prioritizing utility. This guide challenges financial leaders to ditch entertainment-style gimmicks in favor of streamlined, task-driven experiences that help users finish what they start. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Codice articolo 9798950098048
Compra nuovo
EUR 19,74
Spedizione EUR 43,02
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: 1 disponibili
Immagini fornite dal venditore
Designing for Need | The New Rules of Customer Experience in Banking
Print on DemandDa: preigu, Osnabrück, Germania
Valutazione del venditore 5 su 5 stelle
Taschenbuch. Condizione: Neu. Designing for Need | The New Rules of Customer Experience in Banking | Derek Corcoran | Taschenbuch | Englisch | 2026 | Bat House Press | EAN 9798950098048 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. Codice articolo 136159005
Compra nuovo
EUR 17,45
Spedizione EUR 70,00
Spedito da Germania a U.S.A.
Spedito da Germania a U.S.A.
Quantità: 5 disponibili