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You did "everything right"- got the degree, the knowledge, experience, business plan, the "right" product or service, the optimized website- so why don't more people want what you have to offer? Why don't more people care about it?
In this refreshing look at business fundamentals, Vincent Pugliese argues that before you set about gaining the knowledge and experience need to create something people want to buy, you must become the person that people want to know.
Join Vincent on a backwards journey that starts with your character and curiosity and end with your offer, and discover all the opportunities waiting for you when you turn your attention from being a wealth of knowledge and experience towards being a wealth of connection.
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The Wealth of Connection: A New Approach to Making Business Personal
Da: Half Price Books Inc., Dallas, TX, U.S.A.
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