Most businesses think trademarks are protection.
They’re wrong.
If competitors can enter your market,
if your pricing is slipping,
or your brand feels out of your control—
you don’t have a trademark problem.
You have a control problem.
A trademark is not just protection.
It is the system that determines who can sell your product, how your brand is perceived, and how your business is valued.
In Control the Brand, intellectual property attorney Ruben Alcoba shows you how to:
This is not a legal guide.
It is a strategy.
You can build a brand.
Or you can control it.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condizione: new. Paperback. Most businesses think trademarks are protection.They're wrong.If competitors can enter your market, if your pricing is slipping, or your brand feels out of your control-you don't have a trademark problem.You have a control problem.A trademark is not just protection.It is the system that determines who can sell your product, how your brand is perceived, and how your business is valued.In Control the Brand, intellectual property attorney Ruben Alcoba shows you how to: keep competitors outprotect pricing powerscale without losing controlThis is not a legal guide.It is a strategy.You can build a brand.Or you can control it. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9798994587232
Quantità: 1 disponibili
Da: California Books, Miami, FL, U.S.A.
Condizione: New. Codice articolo I-9798994587232
Quantità: Più di 20 disponibili
Da: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo L2-9798994587232
Quantità: Più di 20 disponibili
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo L2-9798994587232
Quantità: Più di 20 disponibili
Da: CitiRetail, Stevenage, Regno Unito
Paperback. Condizione: new. Paperback. Most businesses think trademarks are protection.They're wrong.If competitors can enter your market, if your pricing is slipping, or your brand feels out of your control-you don't have a trademark problem.You have a control problem.A trademark is not just protection.It is the system that determines who can sell your product, how your brand is perceived, and how your business is valued.In Control the Brand, intellectual property attorney Ruben Alcoba shows you how to: keep competitors outprotect pricing powerscale without losing controlThis is not a legal guide.It is a strategy.You can build a brand.Or you can control it. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Codice articolo 9798994587232
Quantità: 1 disponibili
Da: AHA-BUCH GmbH, Einbeck, Germania
Taschenbuch. Condizione: Neu. Neuware - Most businesses think trademarks are protection.They're wrong.If competitors can enter your market, if your pricing is slipping, or your brand feels out of your control-you don't have a trademark problem.You have a control problem.A trademark is not just protection.It is the system that determines who can sell your product, how your brand is perceived, and how your business is valued.In Control the Brand, intellectual property attorney Ruben Alcoba shows you how to: - keep competitors out- protect pricing power- scale without losing controlThis is not a legal guide.It is a strategy.You can build a brand.Or you can control it. Codice articolo 9798994587232
Quantità: 2 disponibili