Articoli correlati a Fandom as Consumer Collective: 3

Fandom as Consumer Collective: 3 - Brossura

Libro 3 di 4: Frames of Fandom

Jenkins, Henry; Kozinets, Robert

 
9798999208316: Fandom as Consumer Collective: 3
Brossura
ISBN 13: 9798999208316
Casa editrice: Gateway Planet Press, 2025

Sinossi

Consumer collectives overlap with, include, and also transcend subcultures and audiences to form a new type of social grouping, simultaneously engaged with and critical of consumer culture. The book explores this tension—between individual consumer and social collective, participation and resistance, community and market, consumer and producer—unpacking how consumer collectives challenge existing commercial norms while also embracing the cultural opportunities they offer. It demonstrates a bridging of unhelpful disciplinary divides and calls for an enhanced appreciation of the creative, critical, and transformative potential of consumer collectives. Furthermore, it builds and then demonstrates an integrated conceptual toolkit for better understanding a world where passionate consumers participate in collectives that provide them with a deep sense of fulfillment. For scholars, practitioners, and fans alike, this book explores fandom as a critical engine of cultural production, a source of creative collective effervescence, and a force for cultural expression in an increasingly fragmented world.

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Editore
Gateway Planet Press
Data di pubblicazione
2025
Lingua
Inglese
ISBN 13 
9798999208316
Rilegatura
Copertina flessibile
Numero di pagine
288
Contatto del produttore
Manufactured by Amazon on behalf of the author
https://www.amazon.it/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
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