Advertising: A Framework. Questo articolo non è disponibile.
Lingua: inglese
Editore: Prentice Hall, 2000
- Brossura
- Usato
Da: Goodwill, Brooklyn Park, MN, U.S.A.Goodwill
Venditore AbeBooks dal 26 giugno 2006
Condizione: Usato - Molto buono
EUR 16,08
Descrizione dell’articolo da parte del venditore
Item may have minor cosmetic defects such as marks, wears, cuts, bends, or crushes on the cover, spine, pages, or dust cover. Shrink wrap, dust covers, or boxed set case may be missing. Item may contain remainder marks on outside edges, which should be noted in listing comments. Item may be missing bundled media.
Codice articolo MINV.0130852201.VG
- Titolo
- Advertising: A Framework
- Autore
- Lane, W. Ronald; Russell, J. Thomas
- Editore
- Prentice Hall
- Anno di pubblicazione
- 2000
- Condizione
- very_good
- Rilegatura
- Brossura
- Lingua
- inglese
- ISBN 10
- 0130852201
- ISBN 13
- 9780130852205
"Riassunto" può appartenere a un’altra edizione di questo titolo.
L'autore
RON LANE is Professor of Communications at the University of Georgia. He is also a partner in SLRS Communications, an advertising-marketing agency and a member of the American Advertising Federation's (AAF) Academic Division Executive Committee.
TOM RUSSELL is the Phil Landrum Professor of Communications at Piedmont College, Demorest, Georgia. He was formerly Professor of Advertising and Dean of the Grady College of Journalism and Mass Communication at The University of Georgia. Tom received his Ph.D. in Communications from the University of Illinois and was formerly editor of the Journal of Advertising.
"Descrizione articolo" può appartenere a un’altra edizione di questo titolo.