Analyzing Social Media Networks with NodeXL: Insights from a Connected World

Hansen, Derek; Shneiderman, Ben; Smith, Marc A.

ISBN 10: 0123822297 / ISBN 13: 9780123822291

Editore: Morgan Kaufmann Publishers, 2010

Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 2. Codice articolo G0123822297I2N00

Riassunto:

Analyzing Social Media Networks with NodeXL offers backgrounds in information studies, computer science, and sociology. This book is divided into three parts: analyzing social media, NodeXL tutorial, and social-media network analysis case studies. Part I provides background in the history and concepts of social media and social networks. Also included here is social network analysis, which flows from measuring, to mapping, and modeling collections of connections. The next part focuses on the detailed operation of the free and open-source NodeXL extension of Microsoft Excel, which is used in all exercises throughout this book. In the final part, each chapter presents one form of social media, such as e-mail, Twitter, Facebook, Flickr, and Youtube. In addition, there are descriptions of each system, the nature of networks when people interact, and types of analysis for identifying people, documents, groups, and events.

Informazioni sull?autore: Dr. Derek L. Hansen, iSchool, CASCI Director, University of Maryland
Dr. Ben Shneiderman, Department of Computer Science, Founding Director of the HCL Lab, University of Maryland, Fellow of the ACM, SIGCHI Lifetime Achievement Award
Dr. Marc A. Smith, Chief Social Scientist, Telligent Systems Corporation

Dati bibliografici

Titolo: Analyzing Social Media Networks with NodeXL:...
Casa editrice: Morgan Kaufmann Publishers
Data di pubblicazione: 2010
Legatura: Paperback
Condizione: As New
Condizione sovraccoperta: No Jacket