Basics Design 07: Grids

Gavin Ambrose (University of Brighton, UK)

ISBN 10: 2940373779 / ISBN 13: 9782940373772

Editore: Bloomsbury Publishing PLC, Switzerland, Lausanne, 2008

The seventh book in the award-winning "Basics Design" series, "Grids" focuses on the construction and ordering of the page and screen through the use of the grids. The grid features as a strong element in many areas of design, and presents both the student and practitioner alike with the opportunity to ground their work in solid foundations. This book explores not only how to construct grids, but, more fundamentally, why a designer should construct grids at all. Through detailed investigation of the principles behind grid design, this book will inform and advance your understanding of this key design component, allowing you to devise grids with ease and precision for any situation. Contemporary work is supported by concise descriptions, technical expansions and diagrammatic visualisations, enabling the reader to fully understand the work being discussed. True to the other books in the "Basics Design" series, "Grids" is an example in its own right. A reference section, set on a series of different grids, demonstrates the principles discussed in earlier chapters, and the book will serve as a valuable resource and companion to other books in the series. This book is suitable for students of graphic design and established professionals, general public wishing to learn more about design basics, and anyone interested in developing their design skills and knowledge of modern graphics solutions. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR003332848

Riassunto:

The how and why of using grids in graphic design

* Packed with case studies and illuminating examples

* Seventh title in a top-selling series

The seventh book in the award-winning Basics Design series, "Grids" focuses on the construction and ordering of the page and screen through use of the grid. This book explores how to construct grids--and, more fundamentally--why the designer should construct grids. Through detailed investigation of the principles behind grid design, this book informs and advances the reader's understanding of this key design component, allowing designers to compose grids with ease and precision for any situation. Case studies, concise text, technical explanations, and diagrams, plus a reference section set on a series of different grids, make "Basics Design: Grids" a must-have for graphic designers everywhere.

Informazioni sugli autori:

Gavin Ambrose achieved his Masters in Communications at Central St. Martins and is a tutor on both the Typographic and Information Design courses at the London College of Printing. He has written and designed several books on branding and packaging.

Paul Harris studied at the London College of Printing and has gone on to become a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic, including style bible Dazed & Confused.

Gavin Ambrose teaches typographic and information design at the London College of Communication. He has written many books on graphic design, branding, and packaging, including all the titles in the Basics Design series. He lives in Kent, UK.

Paul Harris, the co-author of the books in the Basics Design series and many other titles, lives in Santiago, Chile.

Dati bibliografici

Titolo: Basics Design 07: Grids
Casa editrice: Bloomsbury Publishing PLC, Switzerland, Lausanne
Data di pubblicazione: 2008
Legatura: Paperback
Condizione: Very Good