Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing

Shefrin, Hersh

ISBN 10: 0195304217 ISBN 13: 9780195304213

Editore: Oxford University Press, 2007

Lingua: Inglese

Condizione: Usato - Come nuovo Brossura

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Dati bibliografici

Titolo

Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing

Editore

Oxford University Press

Data di pubblicazione

2007

Lingua

Inglese

ISBN 10

0195304217

ISBN 13

9780195304213

Rilegatura

Paperback

Condizione

As New

Condizione della sovraccoperta

No Jacket

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Descrizione articolo

Riassunto

This book provides a comprehensive treatment of behavioural finance. With the use of the latest psychological research, Shefrin helps us to understand the human behaviour that guides stock selection, financial services, and corporate financial strategy. He argues that financial practitioners must acknowledge and understand behavioural finance - the application of psychology to financial behaviour - in order to avoid many of the investment pitfalls caused by human error. Shefrin points out the common but costly mistakes that money managers, security analysts, financial planners, investment bankers, and corporate leaders make, so that readers gain valuable insights into their own financial decisions and those of their employees, asset managers, and advisors.

Informazioni sull?autore

Hersh Shefrin holds the Mario L. Belotti Chair in Finance at the Leavey School of Business, Santa Clara University.

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