Business Market Management : Understanding, Creating, and Delivering Value
Narayandas, Das, Anderson, James C., Narus, James A.
ISBN 10: 0136000886 ISBN 13: 9780136000884
Editore: Pearson Education, Limited, 2008
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Better World Books, Mishawaka, IN, U.S.A.
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Descrizione:
Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo 4351594-6
Riassunto:
Anderson builds the book around a framework of understanding, creating, and delivering value.
Viewed from an international perspective—rather than a purely American one—Business Market Management draws upon best business practices, allowing readers to understand cultural and regional differences. Topics include: market sensing, understanding firms as customers, crafting market strategy, managing market offerings, business channel management, gaining customers, and sustaining reseller and customer relationships.
For marketing directors, marketing managers, employees in marketing departments, customer service representatives, and owners/managers of firms, international or American.
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Dati bibliografici
Titolo: Business Market Management : Understanding, ...
Casa editrice: Pearson Education, Limited
Data di pubblicazione: 2008
Legatura: Rilegato
Condizione: Very Good
Edizione: terza edizione
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
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Hardcover. Condizione: fair. Acceptable Copy. Customer Service Guaranteed. Codice articolo 9J15_1_0136000886
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
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Hardcover. Condizione: Good. 3rd Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. Ships same or next business day.� UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 000867346U
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
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hardcover. Condizione: Very Good. Hardcover Book, Codice articolo 2506140030
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
Da: Bay State Book Company, North Smithfield, RI, U.S.A.
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Condizione: acceptable. The book is complete and readable, with all pages and cover intact. Dust jacket, shrink wrap, or boxed set case may be missing. Pages may have light notes, highlighting, or minor water exposure, but nothing that affects readability. May be an ex-library copy and could include library markings or stickers. Codice articolo BSM.KRFT
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Anderson: Business Market Managem_c3
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Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0136000886I3N00
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Business Market Management: Understanding, Creating, and Delivering Value: United States Edition
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hardcover. Condizione: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. Codice articolo CHL10529446
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
Da: Textbooks_Source, Columbia, MO, U.S.A.
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hardcover. Condizione: Good. 3rd Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 000867346U
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Business Market Management: Understanding, Creating, and Delivering Value (3rd Edition)
Da: Toscana Books, AUSTIN, TX, U.S.A.
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Hardcover. Condizione: new. Excellent Condition.Excels in customer satisfaction, prompt replies, and quality checks. Codice articolo Scanned0136000886
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Business Market Management : Understanding, Creating, and Delivering Value
Da: GreatBookPricesUK, Woodford Green, Regno Unito
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Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. Codice articolo 5476653-5
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