Business Model Innovation (Hardcover)

Chander Velu

ISBN 10: 1009181718 / ISBN 13: 9781009181716

Editore: Cambridge University Press, Cambridge, 2024

Hardcover. What strategic challenges are faced by both start-ups and incumbent firms, and what opportunities do these challenges create for business model innovation? Focusing on the underpinning theory and concepts of business models, this book identifies new business models capable of creating sustainable competitive advantage, and guides readers through their implementation. A detailed introduction outlines current research in business model innovation (including directions for future research) and global business cases are applied throughout to illustrate key issues. Topics covered include market creation, leadership, digital technology adoption, small- and medium-sized enterprises, start-ups, sustainability, socio-economic development and conduct risk. Also discussed are the principles of the architecting economic systems, the role of government in influencing business models design, and how organisational structures must adapt in the context of business model innovation. The first book to cover both the research and the practice of business model innovation in a single, introductory text. Students, researchers and organisational senior executives will gain an overview of the major areas of the topic and a deeper understanding of the theory underpinning business model innovation. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Codice articolo 9781009181716

Riassunto:

Integrates theories and frameworks with global cases to illustrate how business model innovation can solve business and societal problems.

Dati bibliografici

Titolo: Business Model Innovation (Hardcover)
Casa editrice: Cambridge University Press, Cambridge
Data di pubblicazione: 2024
Legatura: Hardcover
Condizione: new