Business Planning for Turbulent Times: New Methods for Applying Scenarios (Science in Society Series). Questo articolo non è disponibile.Business Planning for Turbulent Times: New Methods for Applying Scenarios (Science in Society Series)

The world is increasingly turbulent and complex, awash with disruptions, tipping points and knock-on effects. These range from the impacts of warfare in the Middle East on energy futures, investment and global currencies to the vast and unpredictable impacts of climate change. All this threatens established strategic planning methods. This book is for business and organizational leaders who want and need to think through how best to deal with increasing turbulence, and with the complexity and uncertainty that come with it. The authors explain in clear language how future orientation and, specifically, modern scenario techniques help to address these conditions. They draw on examples from a wide variety of international settings and circumstances including large corporations, inter-governmental organizations, small firms and municipalities. Readers will be inspired to try out scenario approaches themselves to better address the turbulence that affects them and others with whom they work, live and do business. A key feature of the book is the exchange of insights across the academic-practitioner divide. Scholars of scenario thinking and organizational environments will appreciate the authors' conceptual and methodological advances. What has previously remained jargon only accessible to the highest level of corporate and government futures planners here becomes comprehensible to a wider business and practitioner community.

Rafael Ramirez is Professor of Management, HEC-Paris, Fellow in Strategic Management at Templeton College and Saïd Business School, University of Oxford, and was visiting Professor of Scenarios and Corporate Strategy at Shell International from 2000 to 2003. John W. Selsky is Division Director and Associate Professor of Management, College of Business, University of South Florida, Lakeland. Kees van der Heijden is Associate Fellow of Templeton College, University of Oxford, Professor Emeritus at Strathclyde Business School, was previously Head of Scenario Planning, Shell International, and is the author of the bestselling book Scenarios: The Art of Strategic Conversation.