Business @ the Speed of Stupid : Building Smart Companies After the Technology Shakeout

Burke, Dan; Morrison, Alan

ISBN 10: 0738207683 / ISBN 13: 9780738207681

Editore: Basic Books, 2002

May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. Codice articolo 741535-5

Riassunto:

Business @ the Speed of Stupid brings to light many of the myths that stymie unwary investors, entrepreneurs, and managers who are seeking to turn a profit in the digital economy. It highlights why smart entrepreneurs buy into dim-witted business beliefs and exposes the "big lies" that have crippled so many companies. With ultimate know-how, verve, and humour, Dan Burke and Alan Morrison reveal why brilliant engineers don't always make brilliant business leaders, how innovation is far less important than customers and quality, and that, yes, you do need to be profitable to survive on the Web. Bringing realism and experience to the table to counteract the lingering technology industry hype, Business @ the Speed of Stupid explains how to survive and profit in the next phase of our technology-driven economy.

Informazioni sull'autore: Dan Burke is the Vice President of Operations and Organizational Development at IQdestinations.com, a leading IT training company. He has consulted for companies such as Microsoft, JDEdwards, and IBM.Alan Morrison is a Director at Immedient, a full-service technology consultant. Both authors live in the Denver area.

Dati bibliografici

Titolo: Business @ the Speed of Stupid : Building ...
Casa editrice: Basic Books
Data di pubblicazione: 2002
Legatura: Brossura
Condizione: good