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Titolo: CIM Diploma - Paper 10: International Marketing Strategy: Exam Dates - 12-01, 06-02: Study Text (2001) (CIM Study Text: Diploma)
Editore: BPP Business Education Ltd
Data di pubblicazione: 2001
Lingua: Inglese
ISBN 10: 0751741213
ISBN 13: 9780751741216
Rilegatura: Brossura
Condizione: Good

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Riassunto

This study text is applicable for the December 2001 and June 2002 examinations. Features include: CIM syllabus; guidance notes extracts; scene-setting chapter introductions; key concepts; action programmes; chapter round-ups; and "marketing at work" real-life examples. BPP liaise closely with the senior examiners to ensure that the study texts contain complete syllabus coverage. This edition has been updated in the light of an in-depth review by the CIM.

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Phatpocket Limited is a world class secondhand bookstore located in the Hertfordshire countryside in the United Kingdom. We specialize in textbooks across an enormous variety of subjects. We aim to provide a low cost source of high quality textbooks to the academic community. We also have a sizable collection of rare and collectible books. We are dedicated to providing our customers with the highest standard of customer service in the bookselling business.Phatpocket Limited is registered in England and Wales: No. 04924751.

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