Code Halos: How the Digital Lives of People, Things, and Organizations

Malcolm Frank

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Lingua: inglese

Editore: John Wiley & Sons Inc, 2014

1118862074 / 9781118862070

Da: Book Grocer, Tullamarine, VIC, AustraliaBook Grocer

Venditore con 5 stelle

Venditore AbeBooks dal 15 ottobre 2025

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Descrizione dell’articolo da parte del venditore

Malcolm Frank, John Wiley & Sons Inc. Harness "Code Halos" to gain competitive advantage in the digital era Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products-what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers. In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book: Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies; Shows how the Crossroads Model can help anticipate and navigate this market shift; Provides examples of traditional firms already harnessing the power of Code Halos including GE's "Brilliant Machines," Disney's theme park "Magic Band," and Allstate's mobile devices and analytics that transform auto insurance. With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.…

Codice articolo 9781118862070-SECONDHAND

Titolo
Code Halos: How the Digital Lives of People, Things, and Organizations
Autore
Malcolm Frank
Editore
John Wiley & Sons Inc
Anno di pubblicazione
2014
Tipo di libro
Hardback
Rilegatura
Hardback
Lingua
inglese
ISBN 10
1118862074
ISBN 13
9781118862070
Peso dell'articolo
440 grammi
Dimensioni
160

Book Grocer

Tullamarine, VIC, Australia

Venditore con 5 stelle

Venditore AbeBooks dal 15 ottobre 2025

Tariffe di spedizione da Australia a U.S.A.

ArticoloDa 15 a 25 giorni lavorativiDa 15 a 25 giorni lavorativi
Primo articoloEUR 26,93EUR 26,93
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