Communicating About Health: Current Issues and Perspectives

du Prà , Athena

ISBN 10: 0190275685 / ISBN 13: 9780190275686

Editore: Oxford University Press, 2016

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Riassunto:

Now in its fifth edition, Communicating About Health: Current Issues and Perspectives continues to live up to its long-standing reputation as the most dynamic and current exploration of health communication on the market. The book offers rich, current research and in-depth analysis of the cultural, social, and organizational issues that influence health communication and health advocacy.

Communicating About Health is an indispensable resource for readers seeking to improve their communication abilities in fields related to health. This text explores health communication through the eyes of patients, care providers, health care leaders, campaign designers, and more. Readers will learn how culture, media, personal identity, technology, social networks, and other factors contribute to health and healing.

Informazioni sull'autore:
Athena du Pr? is a Distinguished University Professor at the University of West Florida, where she directs graduate programs in Strategic Communication & Leadership and Health Communication Leadership. She is the author or coauthor of numerous books, including Communicating About Health: Current Issues and Perspectives (5th ed.), Understanding Human Communication (12th edition, coauthored by Ron Alder and George Rodman), and Essential Communication (coauthored by Adler and Rodman). Since joining the UWF faculty, she has twice been honored by the student body with an annual Distinguished Teaching Award.

Dati bibliografici

Titolo: Communicating About Health: Current Issues ...
Casa editrice: Oxford University Press
Data di pubblicazione: 2016
Legatura: Paperback
Condizione: Acceptable
Edizione: quinta edizione o successive