Complete Idiot's Guide to New Product Development (The Complete Idiot's Guide)

Bobrow, Edwin

ISBN 10: 0028614895 / ISBN 13: 9780028614892

Editore: Alpha, 1997

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Titolo: Complete Idiot's Guide to New Product ...

Casa editrice: Alpha

Data di pubblicazione: 1997

Legatura: paperback

Condizione: Very Good

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Riassunto:

Offers advice on nurturing ideas, market research, distribution, naming a product, and business strategies