Consumer Behavior and Marketing

Matthew Reyes

ISBN 10: 1789238552 / ISBN 13: 9781789238556

Editore: Intechopen Mär 2020, 2020

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Neuware -This Edited Volume 'Consumer Behavior and Marketing' is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of psychology. The book comprises single chapters authored by various researchers and edited by an expert active in the research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors and open new possible research paths for further novel developments.Books on Demand GmbH, Überseering 33, 22297 Hamburg 142 pp. Englisch.

Codice articolo 9781789238556

Dati bibliografici

• Titolo: Consumer Behavior and Marketing
• Editore: Intechopen Mär 2020
• Data di pubblicazione: 2020
• Lingua: Inglese
• ISBN 10: 1789238552
• ISBN 13: 9781789238556
• Rilegatura: Buch
• Condizione: Neu
• Dimensioni: 266 L x 185 A x 15 P (millimetri) 266 millimetri di larghezza per 185 millimetri di altezza per 15 millimetri di profondità
• Peso: 528 grammi

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Riassunto

This Edited Volume "Consumer Behavior and Marketing" is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of psychology. The book comprises single chapters authored by various researchers and edited by an expert active in the research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors and open new possible research paths for further novel developments.