Copy Righter: Become a Master Wordsmith and Harness the Copywriting Secrets That Will Win You Hearts, Minds. and Business

Ian Atkinson

31 valutazioni di Goodreads

Lingua: inglese

Editore: LID Publishing, United Kingdom, London, 2011

190779414X / 9781907794148

Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks

Venditore con 5 stelle

Venditore AbeBooks dal 16 marzo 2007

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Condizione: Usato - Molto buono

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EUR 6,61 spedizione 
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Descrizione dell’articolo da parte del venditore

An invaluable, modern guide to great copywriting, Copy. Righter. shows you how to write in a way that is brand-literate, media-savvy, utterly engaging.and irresistibly persuasive. It will show you how to write great copy in every print and digital medium. How to use substance, style and structure. How to win hearts and minds. How to develop brilliant concepts and the psychology of persuasion. Written by Ian Atkinson - multi award-winning copywriter and creative director - it's packed with fascinating examples and compelling content you won't find in any other copywriting book. In fact, whether you're junior or senior, enthusiastic amateur or seasoned pro, it may be the only book on copywriting you'll ever need. And with great copywriting in great demand, there's never been a better time to discover how to influence people using nothing more than the words on a page or screen. Copy. Righter. will show you how. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Codice articolo GOR006390181

Titolo
Copy Righter: Become a Master Wordsmith and Harness the Copywriting Secrets That Will Win You Hearts, Minds. and Business
Autore
Ian Atkinson
Editore
LID Publishing, United Kingdom, London
Anno di pubblicazione
2011
Condizione
Very Good
Rilegatura
Paperback
Lingua
inglese
ISBN 10
190779414X
ISBN 13
9781907794148
Peso dell'articolo
390 grammi
Dimensioni
156.0 x 234.0

WorldofBooks

Goring-By-Sea, WS, Regno Unito

Venditore con 5 stelle

Venditore AbeBooks dal 16 marzo 2007

Tariffe di spedizione da Regno Unito a U.S.A.

ArticoloDa 7 a 12 giorni lavorativiDa 5 a 9 giorni lavorativi
Primo articoloEUR 6,61EUR 14,16
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World of Books Ltd

Mulberry House, Woods Way Trading Estate
Goring-By-Sea, Regno Unito BN12 4QY