Corporate Communication (Paperback)

Michael B. Goodman

ISBN 10: 0791420566 / ISBN 13: 9780791420560

Editore: State University of New York Press, Albany, NY, 1994

Paperback. Communication has become more complex as businesses compete globally. This book explores corporate communication as both a professional practice and as an academic discipline. The essays and case studies provide numerous perspectives on topics such as diversity, sexual harassment, global corporate communications, and communicating corporate culture. These essays are meant to stimulate thought and encourage additional research. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Codice articolo 9780791420560

Riassunto:

Communication has become more complex as businesses compete globally. This book explores corporate communication as both a professional practice and as an academic discipline. The essays and case studies provide numerous perspectives on topics such as diversity, sexual harassment, global corporate communications, and communicating corporate culture. These essays are meant to stimulate thought and encourage additional research.

Informazioni sull'autore: Michael B. Goodman is Associate Professor and Director of the M.A. Program in Corporate and Organizational Communication, Department of English/Communications at Fairleigh Dickinson University.

Dati bibliografici

Titolo: Corporate Communication (Paperback)
Casa editrice: State University of New York Press, Albany, NY
Data di pubblicazione: 1994
Legatura: Paperback
Condizione: new