Riassunto
More Cowbell = More Career Satisfaction The Only Career Advice Book That'll Teach You How To Get Paid More For Making Other People Happy With Your Unique Gifts Q: What Is The Cowbell Principle? A: Just like Will Ferrell's goofy cowbell player in the Saturday Night Live sketch "More Cowbell," you already possess a unique value that people have a fever for - your cowbell. For individuals, a cowbell is a talent or gift. For businesses, it's a permanent competitive advantage. The key to happiness and success is knowing who you are and how you can make other people happy. A cowbell gives your value to people and they love you for it. Q: What Problem Does It Solve? A: As simple as The Cowbell Principle sounds, few people or businesses harness its full power. Many individuals struggle to find their unique gift. Some toil on things they love that no one else appreciates- these are bagpipes not cowbells. Some find their cowbell but are frustrated that they can't spend more time on it. Still others wish they could get paid for it. Similarly, many companies begin and grow without a real competitive advantage. This dooms them to miserable pricing wars with other non-unique businesses, shrinking profits and eventual failure. This book helps people and businesses find their true cowbell, develop it and communicate it. As a result, they reach new levels of joy, fulfillment and profits. Q: Who Is It For? A: The book is for leaders, entrepreneurs, marketers, creatives and artists who want to maximize their unique differentiating strengths. But it's also for employees anywhere who want to make more money, enjoy their work more and create job security for themselves. ...plus, the book contains instructions on how to get 3 free bonuses: #1 The Controversial Chapter They Made Us Take Out! "True Secrets of Success That Make People Uncomfortable So They Ignore Them And End Up Mediocre" You may not want to read this one... it's unconventional. But if you're the kind of person that just wishes people would level with you, you'll love it, because it's going to help you get further in your career...if you can take it! #2 The Superfun Cowbell Overview Webinar Want the career-enhancing benefits of the book in just 45 minutes in video format? Then this is for you! A recording of Garrison & Brian doing a Live Google Hangout explaining the most interesting and useful parts of the book. #3 The Mystery Bonus! An Excerpt: “More Cowbell” is one of the most popular Saturday Night Live sketches of all time. It has permeated our culture. It’s a meme. Most people have heard of it. If you haven’t, hang on a second — we’ll give you the link to the video and we’ll go through the script momentarily. It’s actually okay that you have not heard of it, and we don’t mean to be offensive when we say... it’s not your fault. You are most likely too old or too young to have been exposed to the really good things that life has to offer. The strategies in this book will work for anyone whether they have seen the sketch or not. So relax in your death bed, cancel your sponge bath, or cut your middle school math class and get ready to be free of your ignorance. And again, please don’t take this the wrong way (your overwhelming ignorance and bad-birth-timing, I mean). “More Cowbell” is hilarious. And as Brian accidentally discovered, it provides a profound analogy for self-discovery, self-improvement, mentoring, and teamwork. It offers clues about your life's purpose and how to be successful in life. Garrison’s study of the sketch revealed parallels with top performers from almost every industry. He agreed with Brian that knowing what you love, knowing who values it, and handling people and situations while enjoying the moment could make anyone much more successful. They also agreed it would take a super-long sentence to convey that point. Get the book now!
Informazioni sull'autore
Garrison Wynn helps people make the jump from being great at what they do to developing the qualities it takes to be consistently chosen for the job. He gets them to understand why their products, services, or leadership styles—or those of their competitors—?are selected. As he says, "If the world agreed on what's best, everybody would choose the best and nothing else would be considered. Decision making doesn't work that way." His presentations help people become more influential regardless of circumstances. Garrison has presented to some of the world's most effective leaders and business developers, from multibillion-dollar manufacturers and national associations to top New York Stock Exchange wire houses. He has a background in manufacturing, instrumentation, telecommunications, financial services and is a former professional stand-up comedian. Garrison is the author of the Amazon.com bestseller The REAL Truth About Success, has contributed weekly to The Washington Post, and has coauthored with Stephen Covey. His award-winning success tools receive high praise, but his greatest strength is a magnetic live performance that keeps him in high demand, with more than 600 inquiries and 100 speaking dates per year. Brian Carter, internationally bestselling author of three books: The Like Economy, LinkedIn for Business and Facebook Marketing, is one of the best known names in digital marketing and social media and is respected as an international authority on how organizations can generate bigger business results. Brian has keynoted and developed marketing programs and strategies for companies of all sizes, including Microsoft, Universal Studios, The U.S. Army, The World Health Organization, NBC Universal, PrideStaff, PediaCare, Chloraseptic, Dramamine, Hardee's and Carl's Jr. Brian has been interviewed by Bloomberg TV, Mashable, The Wall Street Journal, Forbes, ABC News, Information Week, U.S. News & World Report, Inc. Magazine, and Entrepreneur Magazine. His hands-on business experience, cutting edge insights, background in improv and stand up comedy culminate in a keynote speaker and trainer who leaves every audience not only entertained, but armed with powerful strategies and tactics. Brian is a seasoned expert and most entertaining presenter in Internet marketing.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
