Creating Reading Rainbow
Barbara Irwin, Tony Buttino Sr., Pam Johnson
Lingua: inglese
Editore: Globe Pequot Press, US, 2024
- Rilegato
- Nuovo
Da: Rarewaves.com UK, London, Regno UnitoRarewaves.com UK
Venditore AbeBooks dal 11 giugno 2025
Condizione: Nuovo
EUR 32,96
Quantità: 2 disponibili
Aggiungi al carrelloDescrizione dell’articolo da parte del venditore
Reading Rainbow is one of the most successful PBS children's series in television history, earning numerous national and international awards including 26 Emmy's and a Peabody Award. But perhaps more important than anything else, Reading Rainbow helped generations of children cultivate a love for books.The brainchild of co-author Tony Buttino, Reading Rainbow is very much a story of humble beginnings and enormous perseverance. Over five summers, co-author Tony Buttino and his colleagues at WNED-TV, the public television station in Buffalo, New York, worked in collaboration with educators and librarians to experiment with summer reading programs. But after finding these programs inadequate, WNED staffers realized they had to create their own show. After fits and starts, and enough twists and turns to fill a children's book, Reading Rainbow premiered in the summer of 1983 and captured the attention of 6.5 million young viewers worldwide. Reading Rainbow Stories explores the many intriguing and homespun stories that, when woven together, reveal how this groundbreaking and iconic television series came to be. What led to the series being called "Reading Rainbow"? How did the road to Reading Rainbow wind its way through MisterRogers' Neighborhood? How did a public television station in Buffalo spearhead a revolution in education and spark the passion for reading in millions of children? And, what does lasagna have to do with it?Brimming with behind-the-scenes stories, never-before-seen photographs, Buttino's own first-person tales, and original interviews with those who worked on the series' development- from local educators and librarians to the national production team - Reading Rainbow Stories gives readers an inside look the foundational work, origin, and history of the beloved television show that still inspires readers today.…
Codice articolo LU-9781493077328
- Titolo
- Creating Reading Rainbow
- Autore
- Barbara Irwin, Tony Buttino Sr., Pam Johnson
- Editore
- Globe Pequot Press, US
- Anno di pubblicazione
- 2024
- Condizione
- New
- Rilegatura
- Hardback
- Lingua
- inglese
- ISBN 10
- 1493077325
- ISBN 13
- 9781493077328
- Peso dell'articolo
- 526 grammi
"Riassunto" può appartenere a un’altra edizione di questo titolo.
Informazioni sull’autore
Tony Buttino Sr. is best known for his leadership in the creation of the Emmy award-winning Public TV series Reading Rainbow. Most of his forty years of working at WNED-TV were spent utilizing and marketing instructional television (ITV) as a teaching and learning tool. And for his efforts, his colleagues affectionately refer to him as the "Father of ITV." A multi-year effort to use television to bridge the summer reading gap led to the creation of Reading Rainbow, which began as a summer series on PBS, reaching over 6 million beginning readers in its first season. The series went on to become a year-round sensation and was broadcast for 26 years – among the longest running children’s series on PBS. Although as co-executive producer Buttino garnered five Emmy Awards for Outstanding Children’s Series, he says his biggest accomplishment is being able to reach youngsters through television and motivating them to read.
Pam Johnson, Ph.D., is Executive Director of Ready To Learn at the Corporation for Public Broadcasting, a school readiness program developed in partnership with PBS KIDS, leading children’s content producers, researchers, and America’s public media stations with funding from the U.S. Department of Education. Prior to joining CPB, Dr. Johnson served as Vice President for Education and Engagement at WNED-TV where she spearheaded learning services and advanced innovative initiatives including ThinkBright TV, the Buffalo Professional Development and Technology Center, and Reading Rainbow’s national outreach and web priorities. With a passion for exciting children and their grown-ups about learning through media, Johnson shares that it all began as a station intern working closely with her longtime colleague and friend, Tony Buttino, during Reading Rainbow’s early years.
Barbara Irwin,Ph.D., is Professor Emerita of Communication at Canisius University in Buffalo, New York. Specializing in media studies, she taught courses in media and children, public broadcasting, and media literacy. Irwin worked as a Reading Rainbow Project Assistant in the Educational Services department at WNED-TV during the early years of the series. In 2011, she was named a Faculty Fellow of the Academy of Television Arts & Sciences Foundation. Frequently sought after by local and national media, her interviews have appeared on National Public Radio, E! Entertainment Network, and in USA Today and The Los Angeles Times, among others. Dr. Irwin is an authority on daytime television and media history, and co-authored the New York Times bestseller The Young and the Restless Most Memorable Moments and The Young and the Restless Special Silver Anniversary Collector’s Edition.
Tony Buttino Sr. is best known for his leadership in the creation of the Emmy award-winning Public TV series Reading Rainbow. Most of his forty years of working at WNED-TV were spent utilizing and marketing instructional television (ITV) as a teaching and learning tool. And for his efforts, his colleagues affectionately refer to him as the "Father of ITV." A multi-year effort to use television to bridge the summer reading gap led to the creation of Reading Rainbow, which began as a summer series on PBS, reaching over 6 million beginning readers in its first season. The series went on to become a year-round sensation and was broadcast for 26 years – among the longest running children’s series on PBS. Although as co-executive producer Buttino garnered five Emmy Awards for Outstanding Children’s Series, he says his biggest accomplishment is being able to reach youngsters through television and motivating them to read.
Pam Johnson, Ph.D., is Executive Director of Ready To Learn at the Corporation for Public Broadcasting, a school readiness program developed in partnership with PBS KIDS, leading children’s content producers, researchers, and America’s public media stations with funding from the U.S. Department of Education. Prior to joining CPB, Dr. Johnson served as Vice President for Education and Engagement at WNED-TV where she spearheaded learning services and advanced innovative initiatives including ThinkBright TV, the Buffalo Professional Development and Technology Center, and Reading Rainbow’s national outreach and web priorities. With a passion for exciting children and their grown-ups about learning through media, Johnson shares that it all began as a station intern working closely with her longtime colleague and friend, Tony Buttino, during Reading Rainbow’s early years.
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Venditore AbeBooks dal 11 giugno 2025
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