Inside Your Customer's Imagination (Hardcover)

Chip R. Bell

12 valutazioni di Goodreads

Lingua: inglese

Editore: Berrett-Koehler Publishers, 2020

1523090200 / 9781523090204

Da: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

Venditore con 5 stelle

Venditore AbeBooks dal 22 giugno 2007

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EUR 32,93 spedizione 
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Descrizione dell’articolo da parte del venditore

Hardcover. "Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results."--Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Experience Professionals Association (CXPA)"A journey into a powerful idea . . . the more people you involve as creators and contributors, the greater your innovation capacity." -Polly LaBarre, New York Times-bestselling coauthor of Mavericks at WorkOrganizations need to offer customers breakthrough products, services, and solutions to effectively compete in today's innovation-hungry economy. The challenge is customers often don't know precisely what they want. As Henry Ford is reputed to have said, "If I had asked people what they wanted, they would have said faster horses."To surprise and awe your customers, Chip Bell advises developing co-creation partnerships with them. Co-creation partnerships are about fulfilling customers' hopes and aspirations, not just their needs and expectations. Co-creation partnerships require (1) curiosity that uncovers insight, (2) grounding that promotes clear focus, (3) discovery that fosters risk-taking, (4) trust that safeguards partnership purity, and (5) passion that inspires energized generosity.Using examples from organizations like McDonald's, DHL, Marriott, Lockheed Martin, Discover Financial, Ultimate Software, and many more, Bell shows how co-creation partnerships enable you to tap into the treasure trove of ideas, ingenuity, and genius-in-the-raw within every customer."Innovation through partnership is the blueprint for business growth in the future. Inside Your Customer's Imagination provides the instruction and inspiration to make it a success."-Marshall Goldsmith, #1 New York Times-bestselling author"Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results." -Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Experience Professionals Association (CXPA) "Customer service expert Chip Bell takes readers to the next level of customer-centric innovation-not just listening to your customers or partnering with them but cocreating products and services with them"-- Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Codice articolo 9781523090204

Titolo
Inside Your Customer's Imagination (Hardcover)
Autore
Chip R. Bell
Editore
Berrett-Koehler Publishers
Anno di pubblicazione
2020
Condizione
new
Rilegatura
Hardcover
Lingua
inglese
ISBN 10
1523090200
ISBN 13
9781523090204

AussieBookSeller

Truganina, VIC, Australia

Venditore con 5 stelle

Venditore AbeBooks dal 22 giugno 2007

Tariffe di spedizione da Australia a U.S.A.

ArticoloDa 25 a 45 giorni lavorativiDa 8 a 14 giorni lavorativi
Primo articoloEUR 32,93EUR 39,16
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