It has become common knowledge that childhood obesity rates are increasing every year. But the rates continue to rise. And between busy work schedules and the inconvenient truth that kids simply refuse to eat vegetables and other healthy foods, how can average parents ensure their kids are getting the proper nutrition and avoiding bad eating habits?

As a mother of three, Jessica Seinfeld can speak for all parents who struggle to feed their kids right and deal nightly with dinnertime fiascos. As she wages a personal war against sugars, packaged foods, and other nutritional saboteurs, she offers appetizing alternatives for parents who find themselves succumbing to the fastest and easiest (and least healthy) choices available to them. Her modus operandi? Her book is filled with traditional recipes that kids love, except they're stealthily packed with veggies hidden in them so kids don't even know! With the help of a nutritionist and a professional chef, Seinfeld has developed a month's worth of meals for kids of all ages that includes, for example, pureed cauliflower in mac and cheese, and kale in spaghetti and meatballs. She also provides revealing and humorous personal anecdotes, tear–out shopping guides to help parents zoom through the supermarket, and tips on how to deal with the kid that "must have" the latest sugar bomb cereal.

But this book also contains much more than recipes and tips. By solving problems on a practical level for parents, Seinfeld addresses the big picture issues that surround childhood obesity and its long–term (and ruinous) effects on the body. With the help of a prominent nutritionist, her book provides parents with an arsenal of information related to kids' nutrition so parents understand why it's important to throw in a little avocado puree into their quesadillas. She discusses the critical importance of portion size, and the specific elements kids simply must have (as opposed to adults) in order to flourish now and in the future: protein, calcium, vitamins, and Omega 3 and 6 fats.

Jessica Seinfeld's book is practical, easy–to–read, and a godsend for any parent that wants their kids to be healthy for a long time to come.

Deceptively Delicious

Simple Secrets to Get Your Kids Eating Good FoodBy Jessica Seinfeld

HarperCollins Publishers, Inc.

Copyright ©2007 Jessica Seinfeld
All right reserved.
ISBN: 9780061251344

Chapter One

Changing Habits Through Loving Deception

Wouldn't it be great if kids came into the world with the innate desire to eat the right foods?

In reality, however, too many food choices—many of them unhealthy—make it impossible for kids to distinguish the good from the bad. It's up to us as parents to make choices for them, at least until they are able to figure things out for themselves.

And it's not realistic to simply disregard their food aversions, either. Forcing your kids to eat foods they hate only reinforces their distaste.

That's where a little loving deception comes in handy. Deceptively Delicious enables parents to give kids what they want and what they need at the same time. It acknowledges your kids' genuine dislikes without being confined by them. It empowers you to exert some legitimate control over what your children eat, without inviting the usual fights. And most important, it's a way to give your kids a head start toward eating what's good for them so that they'll grow up and eat better food throughout their lives.

Just as the most powerful lessons are the ones that aren't taught, the best parenting solutions are the ones that build good habits—invisibly. I want my kids to associate food and mealtimes with happiness and conversation, not power struggles and strife. With a little sleight of hand, you can make the issue of what your children will and will not eat disappear from the table.

Meet the Kitchen Cabinet

Jessica

Hi, I'm Jessica, and this is my Kitchen Cabinet, my all-important staff of advisors. My three children are my official recipe tasters. They are my toughest critics. If they approve, I am confident that your tasters will too. I've also tried these recipes out on their little friends and cousins who come by the house, some of whom are difficult eaters as well.

Sascha

Sascha, our oldest, is six years old, and she is my toughest taster. In fact, she is practically impossible to please. From birth, it seems, she has been decisively clear about what she will and won't eat. She takes a hesitant and apprehensive approach to food and rarely will try anything new. Sweets are the exception, however, and she will try anything that even remotely looks like dessert.

Julian

Julian, our middle child, is four years old. He's a good eater if his older sister isn't around to influence him. On his own, he's happy to eat what is presented to him, but when he's with Sascha, he falls prey to whatever she dictates. So all of a sudden, even when I've cooked food I know he likes, he's pushing his plate away and saying, "I don't like it." And now I've got not one, but two kids who aren't eating, and with whom I would have spent the rest of the meal negotiating.

Shepherd

Shepherd, our "baby," is two years old, and he is a remarkable eater. He will eat anything. Anything. He will eat himself sick. The first word he spoke was "that," which was baby talk for "I want that food, there, on your plate."

Jerry

My husband, Jerry, is a great eater. He's quite happy to eat vegetables and any healthy food I make, for that matter. In fact, he'll pretty much go along with whatever's happening, which is one of the many things that make him such a great husband. And he's a marvelous taster because, unlike the kids, he'll say things other than, "Ew, gross, this is disgusting."

Continues...

Excerpted from Deceptively Deliciousby Jessica Seinfeld Copyright ©2007 by Jessica Seinfeld. Excerpted by permission.
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