Design to Grow (Paperback)

David Butler

372 valutazioni di Goodreads

Lingua: inglese

Editore: Penguin Books Ltd, London, 2016

0241198380 / 9780241198384

Da: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

Venditore con 5 stelle

Venditore AbeBooks dal 22 giugno 2007

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Descrizione dell’articolo da parte del venditore

Paperback. Clear and actionable, this book is a must-read for leaders, creatives and entrepreneurs.Tomorrow's business winners need two things: scale and agility. The answer to both is design.For over a century, The Coca-Cola Company has used design to scale its flagship brand to over 200 countries. And in recent years it has sustained that growth while becoming even more agile - something most established businesses struggle with.In Design to Grow, Coca-Cola's vice president of Innovation and Entrepreneurship David Butler gives an unprecedented behind-the-scenes look at Coca-Cola's design-led strategy for growth. He shows how any business can use the same approach to get to the next level.Clear and actionable, this book is a must-read for leaders, creatives and entrepreneurs.'A handy blueprint for how any company can use design to stay ahead of the competition' The Times'Reading Design to Grow has caused me to think differently about my company. I am confident it will do the same for how you think about yours' Tim Brown, CEO of IDEO Features behind-the-scenes look at Coca-Cola's design-led strategy for growth. This title shows how any business can use the same approach to get to the next level. It is a must read for leaders, creatives and entrepreneurs. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Codice articolo 9780241198384

Titolo
Design to Grow (Paperback)
Autore
David Butler
Editore
Penguin Books Ltd, London
Anno di pubblicazione
2016
Condizione
new
Rilegatura
Paperback
Lingua
inglese
ISBN 10
0241198380
ISBN 13
9780241198384

AussieBookSeller

Truganina, VIC, Australia

Venditore con 5 stelle

Venditore AbeBooks dal 22 giugno 2007

Tariffe di spedizione da Australia a U.S.A.

ArticoloDa 25 a 45 giorni lavorativiDa 8 a 14 giorni lavorativi
Primo articoloEUR 32,89EUR 39,12
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