Designing for Growth: A Design Thinking Tool Kit for Managers

Jeanne Liedtka

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Lingua: inglese

Editore: Columbia University Press, 2011

0231158386 / 9780231158381

Da: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

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Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant products and cultivated by high-profile design firms such as IDEO, design thinking unlocks creative right-brain capabilities to solve a range of problems. This approach has become a necessary component of successful business practice, helping managers turn abstract concepts into everyday tools that grow business while minimizing risk.

Codice articolo CIN0231158386G

Titolo
Designing for Growth: A Design Thinking Tool Kit for Managers
Autore
Jeanne Liedtka
Editore
Columbia University Press
Anno di pubblicazione
2011
Condizione
Good
Rilegatura
Hardback
Lingua
inglese
ISBN 10
0231158386
ISBN 13
9780231158381

World of Books Inc

Montgomery, IL, U.S.A.

Venditore con 2 stelle

Venditore AbeBooks dal 23 marzo 2026

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ArticoloDa 4 a 12 giorni lavorativiDa 3 a 6 giorni lavorativi
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission

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