Development Communication : Applied to Journalism and Mass Communication Extension Education

Lingua: inglese

Editore: International Book Dist, 2009

8181892690 / 9788181892690

Da: Vedams eBooks (P) Ltd, New Delhi, IndiaVedams eBooks (P) Ltd

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Contents I. 1. What is development communication/Anura Goonasekera. 2. Concepts and practice of development communication/Nora C. Quebral. 3. Bottom sideways communication for bottom up democracy/Kusum Singh and Bertram Gross. 4. Development support communication a brief review of the concept/B.S.S. Rao. 5. Development communication a historical and contemporary perspective/Binod C. Agrawal. 6. New strategy in communication and development/Indu Bhusan Singh. 7. Small is necessary new information technology and local community development/Sean Cooney. 8. Research on communication for development squinting a mirage or a myth/Nalini Vittal. 9. Perspectives on communication research in Asia/Usha Vyasulu Reddi. 10. Indian concepts about human communication a pilot study on Tolkappiyar the ancient Tamil Grammarian/T. Manonmani. 11. Action research methodology for developing information packages and training modules participative message development case studies from Australia/Shankaraiah Chamla. 12. The study of popular communication and the theory of play/James Combs. 13. Priorities in development communication research in India some salient issues/Uma Narula. 14. Connecting culture listening and storytelling/Melissa L. Beall. 15. Use stories in University teaching/Cherryl Garner. 16. Visual instruction and visual aptitude/Richard E. Clark. 17. Telecommunication and the political development/Indu B. Singh and Michael Delli Carpini. 18. A high tech route to development/A. Singhal and E.M. Rogers. 19. Academics Vs communication practitioners implications of their paradigms on development support communication/Srinivas R. Melkote. 20. Socio cultural Milieu of peasants in the third world a neglected factor in rural development strategies/Srinivas R. Melkote and Anantha S. Babbili. 21. The heterophily gap between beneficiaries and benefactors and the question of participatory decision making/R. Agunga. 22. Visual communication a psychological perspective/Aparna Chattopadhyay. II. 23. Gandhian challenge to the 21 century/Kusum Singh. 24. The global village in a digital age/Hope Warren Shaw. 25. The peasants of global village feudal age in the information/Woong K. Park. 26. Critical premises concerning guidelines for successful information campaigns in developing democracies/D.A. Newsom and B.J. Carrell. 27. Why development communication fails Some methodological thoughts/J.S. Yadava. 28. Development communication in rural areas a participation approach/Cherif Jdiaye. 29. A two way transfer self sufficient technology/S. Cooney. 30. The transfer of instructional technology between nations/Richard E. Clark. 31. New communication technology and the developing world a theoretical framework for policy making/A.S. Babilli. 32. Emerging trends in new communication and information technology for development in Asia/John A. Lent. 33. Asian skies new technology and media imperialism/Daiwon Myun. 34. Organizational constraints in Indian television system/V.N. Bhat. 35. Measuring communication effectiveness/Anoop S. Sandhu. 36. Theory building in communication research/Dipak De and V.K. Dubey. 37. Principal component analysis a tool for analyzing impact of a communication programme/S. Chakraborti and D. Das Gupta. 38. The language of the mass Media with special reference in radio broadcasts in regional languages/J.V. Vilanilam. 39. Interactive local radio as a tool for development an analysis of selected community radio projects/H. Fisher. 40. Importance of visual literacy in distance education an analysis of satellite broadcasts/Valerie A.C. Collins and Peter J. Murphy. 41. Effective dissemination of information/B.P. Sinha. III. 42. Development communication in search of a perspective/S. Pathak and A.K. Mazumdar. 43. Communication in social change/Malikhan S. Chauhan and Satish Verma. 44. The mass media and economic development/Samarendra Saraf. 45. Semiotics and process communication theory and new technologies of instruction in western industriali.

Codice articolo 74443

Dati bibliografici

Titolo
Development Communication : Applied to Journalism and Mass Communication Extension Education
Autore
V K Dubey; K N Pandey and Rajshekhar Pandey
Editore
International Book Dist
Anno di pubblicazione
2009
Condizione
As New
Sovraccoperta
Dust Jacket Included
Rilegatura
Hardcover
Lingua
inglese
ISBN 10
8181892690
ISBN 13
9788181892690

Vedams eBooks (P) Ltd

New Delhi, India

Venditore con 4 stelle

Venditore AbeBooks dal 30 gennaio 2009

Tariffe di spedizione da India a U.S.A.

ArticoloDa 20 a 24 giorni lavorativiDa 4 a 7 giorni lavorativi
Primo articoloEUR 17,50EUR 32,00
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