Digital Marketing ISE (Paperback)

Lingua: inglese

Editore: McGraw-Hill Education, OH, 2023

1266143092 / 9781266143090

Da: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

Venditore con 5 stelle

Venditore AbeBooks dal 22 giugno 2007

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Descrizione dell’articolo da parte del venditore

Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Codice articolo 9781266143090

Titolo
Digital Marketing ISE (Paperback)
Autore
Raj Sachdev
Editore
McGraw-Hill Education, OH
Anno di pubblicazione
2023
Condizione
new
Rilegatura
Paperback
Lingua
inglese
ISBN 10
1266143092
ISBN 13
9781266143090

AussieBookSeller

Truganina, VIC, Australia

Venditore con 5 stelle

Venditore AbeBooks dal 22 giugno 2007

Tariffe di spedizione da Australia a U.S.A.

ArticoloDa 25 a 45 giorni lavorativiDa 8 a 14 giorni lavorativi
Primo articoloEUR 32,63EUR 38,80
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