The Digital Seeker

Raj K. De Datta

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Lingua: inglese

Editore: Columbia University Press, US, 2021

0231202202 / 9780231202206

Da: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA

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Venditore AbeBooks dal 10 giugno 2025

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A WALL STREET JOURNAL BUSINESS BESTSELLERThe internet was supposed to connect us to endless possibilities. So why do we keep ending up browsing the same old sites and best-seller lists? When sellers don't offer potential customers a compelling digital experience, consumers miss out on great products-and businesses miss a vital opportunity to grow.Raj K. De Datta, the founder of a company that powers digital-commerce experiences for many of the world's biggest brands, offers an actionable playbook for companies looking to deliver better digital experiences. His key insight is that exceptional digital experiences are much more than marketplaces. They don't just serve customers' transactional needs but rather address the deeper problems for which they seek solutions. They are built on a digital-experience platform that provides agile, personalized, scalable performance. And they are created by product-centric digital teams, not traditional organizations.The Digital Seeker distills key lessons from the compelling stories of innovative businesses: not just tech companies but companies spanning a wide range of industries, including amusement parks, fashion, sports, health care, distribution, and the public sector. De Datta defines and explains the power of the seeker-centric philosophy-translating it into a core operational playbook for digital teams to achieve transformative results.Importantly, this book also offers crucial insights into the impact of the COVID-19 pandemic on our digital lives and the long-term effects it will have on digital experiences of the future.

Codice articolo LU-9780231202206

Titolo
The Digital Seeker
Autore
Raj K. De Datta
Editore
Columbia University Press, US
Anno di pubblicazione
2021
Condizione
New
Rilegatura
Hardback
Lingua
inglese
ISBN 10
0231202202
ISBN 13
9780231202206

Rarewaves USA

HEBRON, KY, U.S.A.

Venditore con 5 stelle

Venditore AbeBooks dal 10 giugno 2025

Tariffe di spedizione nazionale per U.S.A.

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