As a sales channel, eBay requires a unique set of skills that combines traditional and non-traditional strategies in order to compete in the crowded online marketplace--this book and accompanying web site will help the eBay seller improve upon those skills as well as increase revenue and expand business. All users.
Scot Wingo is president and CEO of ChannelAdvisor, which provides auction and marketplace management software and services to a wide range of companies, including IBM, Best Buy, Dell, Glacier Bay DVD, and 47th Street Photo. ChannelAdvisor processes more than $30 million/month in transactions on eBay and has won two eBay Star developer awards.