Emerging Trends in Business : An Interdisciplinary Approach
Kazan, Halim (EDT); Baykal, Mehmet (EDT)
ISBN 10: 3631744692 ISBN 13: 9783631744697
Editore: Peter Lang, 2018
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Descrizione:
Unread book in perfect condition. Codice articolo 32736069
Riassunto:
This book presents a collection of interdisciplinary chapters covering the most informative issues in various fields of both theoretical and applied business. The contributors focus on up-to-date developments in business areas such as innovation, entrepreneurship, banking and digital marketing.
Informazioni sull'autore:
Halim Kazan is full professor in the area of production management and quantitative analysis. His academic research interest is in quantitative analysis focusing on production management.
Mehmet Baykal studied in the Department of Business at the Faculty of Economics and Administrative Sciences of Ankara Gazi University. He holds a Ph.D. in business and has business and consulting experience. His research interests include technology-integrated marketing, e-business development and online marketing.
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Dati bibliografici
Titolo: Emerging Trends in Business : An ...
Casa editrice: Peter Lang
Data di pubblicazione: 2018
Legatura: Brossura
Condizione: As New